Pink Barbeque Sauce? Yes, "Barbieque" Sauce Is Real

Heinz UK has taken their Barbi obsession to new levels... It started as a joke - "Barbieque Sauce" - but became so much more. Now Heinz UK has partnered up with Mattel to launch Barbieque Sauce and Tomato Kenchup, both products featuring Barbie's signature pink. Heinz used beetroot to achieve the iconic color. The sauce itself is a mix of vegan mayonnaise and barbecue sauce. Get more details here.